Megabus drivers know their routes extremely well, which means that they have their own brand of outlandish, yet painfully mundane travel knowledge to share. We want to show that you can be well traveled with Megabus, sort of.
Megabus Driver Podcast
Since there's free wifi on all buses, passengers can download and listen to drivers' commentary about their route, or any other route, in real time.
Cards Against Humanity Expansion Pack
Megabus drivers have seen some shit while on the job -- whether beautiful, grotesque, or irredeemably strange. The expansion pack will feature cards reflecting just such experiences.
Driver Trading Cards
Better know the driver for your route with their stats and nuggets of road knowledge. The cards are free and available onboard the bus, as well as on the Megabus website.
Spider Oak is an encrypted cloud storage company. Any data you store remains private even to Spider Oak employees. We stay out of your business so you can go about yours.
Pixelated underwear is a free gift to customers as well as a friendly reminder that we keep your privates private.
Spider Oak will contact people via direct mail to remind them of the importance of keeping their data safe. Showing we encrypt all information cause we never want it to fall into the wrong hands.
"Invisible" Banner Ad
Most banner ads use information you've put into your computer to send you targeted ads. Because SpiderOak can't see that information, we have no idea what you'd be interested in. And we are as transparent about our lack of knowledge as you are to us.
Copywriters: Martha Murphy and Tess Dmitrovsky
Bang Bang Tents
This campaign targets campers who are not ready to rough it in the wild. Using the style of classic camping guides, we are educating consumers that they can use our solar powered tents to stay connected to the rest of the world.
POWER TRIP KIT
We designed a ‘survival' kit featuring items that give you the comforts of civilization. It will include a multi USB cord, a personal fan, a coffee warmer, Bluetooth speakers and touch capable gloves.
Our ‘How to Camp’ vine gives consumers a chance to show off their camping hacks in 6 seconds.
The ‘How to Camp’ twitter lets consumers show their steps for survival in the wild.
Copywriters: Annie Sanford and J. Schwartz
Three Dots and a Dash
We're reclaiming tiki from the realm of pink drinks and and bringing it back to its roots -- the truly bad-ass sailors of WWII.
TEMPORARY TATTOO BUSINESS CARDS
Business card in the front, (temporary) pin-up party in the back.
Replicating the 180-proof alcohol WWII sailors fermented in their canteens during their time in the Pacific, we'll hand out samples of our own Torpedo Juice to customers at specified 21+ events.
Chicago Music Exchange is a store with a guitar for everyone, and people choose to get instruments for a variety of reasons. It’s just a guitar until someone does something meaningful with it. That’s when an instrument can change a life.
The songify app will allow users to record their personal stories via a voice recorder. The app will then transform the story into a personalized acoustic guitar song.
Guitarists and non musicians alike can connect through Youtube. Users can submit a their story, and watch a guitarist make it into a song.
IMPROVISED STREET PERFORMANCE
We will have street performers ask people questions and receive a live improvised song. It will be personalized and on the spot. The guitarists will turn the stories into an acoustic performance for all to hear.